Before you go, check out an introductory sneak peek from our upcoming ebook:
This is the book that I wish I had when I first started my business.
Starting a business has been one of the most challenging things that I have accomplished. In hindsight, this could have been much easier if I had made better choices.
The only way to make better choices is to have the proper framework for decision-making. This should have foundations in both experiences (often known as mistakes!) and insights.
If you can learn from other people’s mistakes, that’s often better than making your own — hence this book.
This book analyzes the last seven years of experiences that I have had running Mäd, a strategic consultancy. I’ll be teasing out fundamental principles that helped me overcome my initial lack of knowledge.
I’ll be sharing some of the ideas and processes that I use to ensure I make the right decisions more often than not. The key idea is to run a calm business that has solid fundamentals.
Perfection, after all, is not required to be successful!
If you’re starting out, the advice here will save you a significant amount of headaches. It will also lead you to a successful business with sustainable growth.
By sustainable growth, I mean building a firm that:
- Turns a reliable profit each year.
- Provides everyone with a sensible balance between work and free time.
- Creates a culture and working environment that you can be proud of.
If you already have a business, then you will gain value by discovering new ways of doing things.
P.S. Join our exclusive Work Like Mäd mailing list to be the first to know the official release date (and get a special offer – that’s on us!).